SEOUL, SOUTH KOREA - Media OutReach - 15 April 2020 - Twitter is bringing its popular #FanTweets videos to K-pop for the first time, starting with #FanTweets from BLACKPINK's ROSÉ. ROSÉ's #FanTweets videos, released via @BLACKPINK today, on April 15 KST, feature the superstar artist replying to fans' Tweets about her new album, stage performances, life, and her dog 'HANK'.
#FanTweets are a custom type of exclusive content on Twitter, where celebrities record their responses to real Tweets from fans. #FanTweets help to bring fans closer to their favorite artists and give them a chance to hear straight from the artists themselves. Also, witty, vibrant, and authentic tweets from fans will provide a different fun experience unique to #FanTweets.
YeonJeong Kim, Head of Global K-pop Partnerships at Twitter, said, "#FanTweets offer another way for fans to hear directly from their favorite K-pop artists. With #FanTweets, BLACKPINK's ROSÉ shared new sides to her, as well as more stories for her fans to cherish. Twitter will offer more fan-driven exclusive content to enable fans to connect with their favorite artists and to drive conversations about #KpopTwitter and various K-content."
ROSÉ's debut single album, R, was released on 12 March 2021, along with the lead single, 'On the Ground', which entered the Billboard Hot 100. 'On the Ground' also debuted and peaked at No.1 on the Billboard Global 200 chart.
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